Digital Marketing

RaceTrac’s Beat The Freeze Sweepstakes (2023 - 2025 – digital placements)

I designed the full look & feel for our annual "Beat the Freeze" sweepstakes, where fans enter for a chance to beat RaceTrac’s The Freeze at a Braves game. The campaign was rolled out across multiple channels—including the website, email, in-store digital screens & cutouts, in-stadium LED boards, & social media—creating a bold, cohesive experience from start to finish. I also provided live feedback during cross-functional workshops to help get the sweepstakes site up & running smoothly with a strong focus on user experience.

RaceTrac’s 12 Days of Deals Loyalty Campaign (2024 – digital placements)

I designed all the graphics for this festive landing page, created for our 2024 holiday giveaway campaign. The goal was to spread cheer & drive engagement with bright, on-brand visuals & a smooth, user-friendly layout, keeping the user experience smooth & intuitive as we drove them to redeem offers on our app.

Sport’s Partnerships (2022 – digital placements)

RaceTrac’s $4 Meal Deal Campaign (2024 – digital placements)

Better Homes & Gardens Real Estate Metro Brokers (2021 - 2022)

Print Marketing

Private Label Pizza Box Redesign (2025)

RaceTrac Flyers (2024-2025)

Better Homes & Gardens Real Estate Metro Brokers (2021 - 2022)